Other bits
Sometimes, it’s a clever headline or a smart observation. Or simply just funny.
These bits definitely deserved more attention.
Solarplicity - Nans got the power.
As a newcomer in the energy market, Solarplicity needed fame. So, we created three films with three Nans to be liked and shared organically. All the media money saved went directly to heat elderly homes in need. Plus, for every 1K likes/shares, they would also heat an additional home. 137K likes and shares total. Solid exchange, solid results.
LEGO - Get bored
A platform to invite parents to feel comfortable with their kids being bored. Because Boredom is a source of creativity. Let them get bored and unleash their true creative powers with Lego.
Tesco Bank - Banking for the real world.
Bankers live lavish lives. There’s no way they can make sense of the real world. But Tesco Bank can.
Barclays - Unreasonable impact.
Barclays invested in small, world-changing startups. One of them was Greenfuels, so we created “Fish Saving Fish”, where the oil from fish and chip shops would fuel the conservation boats that would clean the ocean where the fish are caught. The more fish you eat, the more conservation you fuel, the better the fish you eat.
